If you want to rank on the first page of Google for competitive keywords, following these steps can help transform your site's visibility. Here’s a straightforward approach to SEO for beginners.
Start by using Google Autocomplete. Type in a keyword related to your business and look at the suggestions Google provides.
These long-tail keywords are less competitive and thus, easier for new sites to rank for.
Focus on what's called "search intent."
This means understanding what the user is looking for when they type in a search query.
Make your content unique and better than what's already available.
You can take existing content, improve it, and make it more useful.
Place your main keyword in the title, in the first 100 words, and a few other times throughout the article.
This helps Google know what your page is about.
Don't overdo it; just make sure it's clear.
Google cares about how long users stay on your page.
Keep them engaged by frontloading valuable information—give them what they're looking for immediately.
Break your content into easily readable sections with lots of subheadings and a clean, simple layout.
Backlinks are still crucial for ranking.
An easy way for beginners to get backlinks is to leverage expired domains with existing backlinks.
Services like Gone.Domains can help you find valuable expired domains with backlinks.
This can give your site an instant boost in authority and help you rank more quickly.